Tips for marketing your federal business with Amtower

It’s always fun being on Mark Amtower’s Off-Center show on Federal News Radio. Today’s show was a blast. We hit the whole range of hot Federal Government IT marketing topics ranging from lead generation programs, developing customer and vendor relationships, selecting and fully utilizing events, interruption marketing versus informational marketing, radio ads, using social media for marketing, defining results for marketing programs on the front end, and building programs to deliver the results.

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